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Media

Promotional Campaigns

I want my child to be...

Canadian Parents for French (CPF) was pleased to launch a new pamphlet on the benefits of learning French as a second language through Canada's world renowned French immersion program.

Our objective was to increase public awareness of the cognitive and academic benefits of second-language learning and official-language bilingualism.

In 1977, a group of parents decided to establish Canadian Parents for French to work toward an education system that offered access to quality French-second-language (FSL) programs. Without such programs, Canadian youth did not have the potential to become fully bilingual. At that time there were fewer than 40,000 students enrolled in French immersion across the country.

Thirty years later, there are more than two million youth enrolled in FSL programs across Canada, including approximately 300,000 in French immersion. CPF has over 25,000 members, most of whom are members of 180-community level Chapters and are supported by 11 provincial/territorial Branches and a national Branch.

In addition to growth in student enrollment in FSL programs and in our membership numbers, CPF has gained credibility for members-primarily parents-and continues to be an active voice in the promotion and creation of French-second-language learning opportunities for young Canadians.

A new public awareness campaign targeted at parents with young children, which included advertisements in popular parent magazinesToday's Parent, Canadian Living, Canadian Family, Our Children, Glowmagazine, and Interaction.

CPF Because Campaign

I'm Learning French Because... and I'm Staying in French Because...
The "Because" campaign promotes French as a second language to three different age groups and learning levels.

Please click here to view the campaign materials.

I'm Teaching Campaign

CPF is dedicated to the promotion and creation of French-second-language learning opportunities for young Canadians. Students, teachers and parents have all benefited from the support that CPF offers. Now CPF would like to show you another great opportunity that is available to you if you have excellent skills in oral and written French.

If you are thinking about becoming a teacher, or if you're already in a teacher education program but haven't chosen a specific subject to teach, then consider this - teaching French as a Second Language (FSL). The number of FSL teachers in Canada has grown considerably over the last five years, and the demand for FSL teachers continues to increase every year. The Federal Government's continuing commitment to improving the quality and amount of second-language education, teaching FSL at the elementary and high school levels remains a top priority. Here's more good news - depending on your province and the university you plan to attend, you may be eligible for increased grant funding and bursaries if you are studying to be an FSL teacher! Check with your provincial Student Assistance Programs and University Student Awards and Financial Aid Departments to see if you qualify.

Please click here to view the campaign materials.